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Posted 5/23/2002
























'Don’t be content with things as they are. Do not seek acceptance.'
-- Winston Churchill
























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The Speculator

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The Speculator
No greatness without great risk
Advice for the young-hearted investor, courtesy of Winston Churchill: In the pursuit of greatness, you're liable to take a great loss or two. Never give up. Never give in. And take smart risks.
By Victor Niederhoffer and Laurel Kenner

The ability to climb up after a fall down the stairs is much on the minds of investors these days as they deal with the losses suffered in the past few years. Thus we were all ears when we came across the transcript of a commencement address delivered at the University of Rochester on Sunday on the topic.

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The talk didn’t deal with the usual subject of how your loving family or friends would help you climb the ladder. Nor with the aphorism that the way to climb is one rung at a time. Instead, the advice was replete with references on how to deal with reversals and failure in the markets and in life. And how and when to take risks in life.

The speaker was not a famous alumnus, a vote-seeking politician or a substantial contributor. Indeed, he was a personage who has been down on his luck, a well-known flop who as recently as a few years ago was flat on his back. Yet the speech seemed well-received, at least judging from the lack of fidgeting in the audience, so we thought it apt to paraphrase it here for our readers.

After all, in a sense, we are all graduating from one stage of our lives to another. Even the transition from a buy to a sell in the markets is in a way a graduation. Sometimes we fear making these transitions because we have been burned in the past. Transition brings uncertainty and the occasional loss. But there is also the chance to achieve greatness.

And that is the message that the speechifier -- your columnist, Vic -- wished to explain.

The Speculator speaks
Like this Speculator, many companies in Rochester and on the Nasdaq once achieved greatness and now show a facade of weakness. Indeed, since a fifth of Nasdaq companies are down more than 50% from their 1999 close as I write, this facade has an appearance of reality.

What would it take for them all to rebound with grace? First we must determine how much risk to accept in seeking return. A good model is found in Winston Churchill, wartime prime minister of the United Kingdom, who told the young people of his embattled nation that they should set high goals and be ready to accept great risk. “Don’t be content with things as they are. Do not seek acceptance,” he implored them. “Raise high the glorious flag, advance them upon the new enemies who constantly gather upon the front of the human army and have only to be assaulted to be overthrown. Don’t take no for an answer. Never submit to failure.”

There are two major reasons that taking risk is better for the young than for people in latter stages of life. The first is that there is more time when you are young to come back from failure. You can always adjust the size of your consumption to the reduced circumstances. If worse comes to worst, you can work longer. The second is that the younger you are, the less you have to worry about the repercussions of a total wipeout. You have fewer people who will be harmed due to the falling of your flag and more time to recuperate and raise it again -- ever more brilliantly and valiantly.

The major barrier to pursing great goals, however, is cynicism. Cynicism can prevent you from achieving anything great. It can make you content to take the easy path that leads to the status quo, the loss of faith in society and eventually in yourself. As my father, a policeman and sociologist, wrote in his book, “Behind the Shield,” “Cynicism can lead to misanthropy, pessimism and resentment, a dangerous combination.”

My father was talking about policemen and the danger of learning from the bad examples of those with too much power. He could well have been talking about the cynicism surrounding investments. There is grave danger in accepting the views of those with much wealth who believe that things as they are and were are the best that they can be, that companies can go on in their own set ways forever without innovation or any change whatsoever.

The wisdom of taking risk is underlined by the results of Elroy Dimson, Paul Marsh and Mike Staunton in their recent book “Triumph of the Optimists: 101 Years of Global Investment Return." (For more on the professors and their book, see “A good news/bad news book for optimists."

They prepared a comprehensive framework that will go down in history as playing the same role for the theory of investments that Mendelev’s periodic table of the elements provided in chemistry. Their conclusion is that in every market, the returns from buying stocks were substantially greater than those from buying less-risky bonds and that the returns from buying stocks were on the order of 1,000,000% to 2,000,000% a century for most major markets.

Like most good things in life, setting appropriately high goals has unintended benefits. Psychologists have noted that those who set high goals tend to extend their capacities, eliciting hidden aptitudes and resources that never would have been tapped had they not sought greatness. The work of Dean Simonton in such books as “Greatness” is particularly inspirational on this point.

It is well to ground your pursuit of greatness on a strong factual base, such as the comprehensive efforts of the “Triumph” authors. Too often guidelines for advice are based on a flimsy foundation.

Investing with Winston
Churchill himself tried to speculate in stocks. He was a friend of fabled investor Bernard Baruch’s and decided to play the market. As William Manchester recounts in his book, “The Last Lion,” Churchill bought into the 1929 crash. As prices dropped, he doubled up again and again. He lost everything and finally confronted Baruch in tears. He was ruined, he said, since at nearly 60 he would never be able to come back and pay off his debts.

Baruch “gently corrected him. Churchill, he said, had lost nothing. Baruch had left instructions to buy every time Churchill sold and sell whenever Churchill bought. Winston had come out exactly even because, he later learned, Baruch even paid the commissions.”

Churchill was subject to much cynicism in his life, but he was never content to accept things as they were. While he was helping to win World War II, he noted that the English were accepting the very same totalitarian inroads against individual effort and incentive that they were fighting the Germans to ward off. He spoke out vigorously against such things as universal health care and federalized housing even though he knew that it might cost him his job. He was voted out of office in 1945 as a socialist government replaced him.

When he came to Fulton, Mo., in 1946, as a man who had reaped the full benefit of living in a free society, he told the audience that “any private ambitions I may have cherished in my younger days have been satisfied beyond my wildest dreams.”

He was not afraid to warn us of an iron curtain of totalitarianism that was threatening to blot out the light of freedom in the West. He went on to say that “we must never cease to proclaim in fearless tones the great principles of freedom and the rights of man which are the joint inheritance of the English-speaking world and which through the Magna Carta, the Bill of Rights, the Habeas Corpus, trial by jury, and the English common law find their most famous expression in the American Declaration of Independence.”

It is an ironic reflection of timidity of the kind that doubtless once contributed to President Truman’s bankruptcy in business that the president was so ashamed of these strong words that he hastened to inform the populace that he had never seen the speech and did not approve of it.

During the height of World War II, Churchill was invited back to Harrow, the elite secondary school he had attended before being asked to leave. He gave this advice to students who faced no ordinary transition, but rather one from childhood to adulthood under the most awful pressure and threat imaginable: "Never give in, never give in, never, never, never, never -- in nothing, great or small, large or petty -- never give in except to convictions of honour and good sense."

That is a valuable admonition for all, and we hope that the companies of both Rochester and the Nasdaq, as well as all students and readers of this column, are the next to take smart risks in pursuit of great rewards.

Final note
We are fortunate to have a wide readership of concerned experts who are pleased to amplify our thoughts and correct us on subjects when we are wrong. Barry Vinocur, a guru concerning the real estate investment trust industry, is one such expert who strongly believes that we were wrong in our bearish article on the REITs (“Sinking real estate means rising stocks”) on Feb. 14. Now that REITs have suffered a bit of weakness, having registered an approximate 10% decline from their recent highs, he has redoubled his bullishness. He has prepared a report for the exclusive benefit of our readers that contains an updated list of companies that he believes have good dividend coverage and that may be particularly attractive for those with retirement funds. It is available by e-mailing The Speculator.

Kindly feel free to write in for it and give us at the same time, if you will, your suggestions, critiques, and comments so that we can improve. We read all such comments and respond to them. We have sent out many thousands of augmentations and data in recent months to readers. If by any chance you have requested data and not received it, it is probably due to an incompatibility in our systems. If you let us know, we will give you a phone number to call for assistance in downloading the file, and/or an alternate transmission by fax.

Acknowledgements: We would like to thank Dr. Brett N. Steenbarger and Patrick Boyle for their many contributions to this article.

At the time of publication, neither Victor Niederhoffer nor Laurel Kenner owned any of the equities mentioned in this column.




MSN Money's editorial goal is to provide a forum for personal finance and investment ideas. Our articles, columns, message board posts and other features should not be construed as investment advice, nor does their appearance imply an endorsement by Microsoft of any specific security or trading strategy. An investor's best course of action must be based on individual circumstances.