Daily Speculations The Web Site of  Victor Niederhoffer & Laurel Kenner Dedicated to the scientific method, free markets, ballyhoo deflation, value creation, and laughter;  a forum for us to use our meager abilities to make the world of specinvestments a better place.

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Atlantic City Noise

By Jeremy Lyter

4/4/2004

  During my most recent visit to Atlantic City, I noticed something peculiar. While traveling in the elevator the sound of change hitting the bottom of a slot machine was playing in the background. It would stop in-between announcements and then continue once the announcements resumed. This started my mental wheels spinning as I talked nickel slot strategy with an elderly woman from New Jersey. What misleading sounds surround the market?
1.      Friends who have the latest tip - misinformation
2.      Television disinformation
3.      Newspapers   hidden agendas / selective reporting
4.      Reports?

Perhaps Dr. Brett could elaborate on the effectiveness of these psychological operations used within the casinos. What sounds might we not hear that novices would because of desensitization to the market? What sounds might we hear that the general public wouldn't? -- Jeremy Lyter